Presidential spokesman Bayo Onanuga on Thursday announced the appointment of Abisoye Fagade as director-general of the National Institute for Hospitality and Tourism (NIHOTOUR).
QEDNG takes a look at seven things to know about him:
1. Fagade was born in Ibadan, Oyo State capital on March 10, 1974.
2. He attended Queen of Apostle Primary School in Oluyoro, Ibadan and Lagelu Grammar School in Agugu, Ibadan. He later pursued studies at Obafemi Awolowo University in Ile Ife.
3. Fagade is a marketing communication professional.
4. He launched his marketing career in 1999 with De-United Foods, producer of Indomie noodles, after completing his National Youth Service Corps (NYSC) programme.
5. He later worked with IMS Group’s Tequila Event as a client service manager.
6. Fagade joined SO&U Saatchi and Saatchi Group in 2006 as assistant director, focusing on experiential marketing.
7. He founded Sodium Brand Solutions in 2009 and has managed marketing communication campaigns for major multinationals like Coca-Cola and MTN.
8. In 2019, he founded the Abisoye Fagade Foundation to empower Nigerian youth through mentorship and skills transfer. He also created the Oyo Si Ma Dun Network (OSMD), a platform supporting youth empowerment particularly in Oyo State.
9. In 2023, he was honoured as the Aare Asoju Oba of Ara Kingdom by the Alara of Ara Kingdom Oba Olubayo Windapo in Osun State.
10. Fagade was a governorship aspirant in the APC in Oyo State in 2023. He lost in the primary election.
