The use of social media and the worldwide web is gradually becoming a prominent part of today’s football.
Nigerian clubs are not left out of this trend as many now use this platform in promoting and marketing their teams.
While many own and run dormant and static websites, some others boast well designed and managed sites.
Here are three of the teams with the best web portals in Nigeria considering the amount of traffic, leads, engagement and conversion rates as well as design.
- Enyimba FC
Seven-time champions, Enyimba, stand tall with their highly interactive website that is updated at real time. The portal is designed with the club’s blue and white colours and has a large picture slide show of the club’s conquest and countdown to the next match time. It has the highest views in the country with an average of 50,500 per month. One fascinating feature is the online store where fans can inquire and purchase club’s kits.
- City of David United FC (COD FC)
They might be playing in the second tier of Nigerian football, but City of David FC (COD FC) is certainly among the top teams when it comes to the most beautiful websites. Its design, information and interactive possibilities give it an edge. The portal also has a feature that allows fans to purchase kits and view highlights of the club’s previous and upcoming matches on YouTube. The site records an average of 22,380 page views per month.
- Remo Stars FC
Remo Stars FC are definitely getting it right on all fronts. The Ogun-based side which recently gained promoted to the topflight of Nigerian football, also boast one of the most dynamic websites in the country. The site is well designed with the club’s sky blue colour and red background. One unique aspect of the site is a feature that promotes the club star players. The portal records an average of 15,920 page views per month.
