Telecommunication company, ntel, received an unsolicited PR boost on Saturday from gospel artiste and initiator of the viral #HallelujahChallenge, Nathaniel Bassey.
The gospeller led a successful praise worship session via Instagram from June 1 to 30 that brought together celebs and thousands of followers from 12 midnight to 1am each day.
#HallelujahChallenge was so successful, it notched up over 550,00 followers for the artiste, landed him a spot on CNN and saw his account verified by Instagram.
He rounded the programme off with the release of a single titled ‘Olowogbogboro’ and the Hallelujah Festival.
Basking in the success of the project, Bassey on Saturday told his Instagram followers how ntel facilitated the challenge.
In an acknowledgment ntel thanked Nathaniel Bassey for his endorsement. “Thanks nathanielblow for the shout out. At ntel, we saw a good cause and thought to support it with Nigeria’s superfast internet service. Thanks to Victoria Bassey for letting us join your team in raising a song of praise all those nights. People have been blessed and so have we.”
Nathaniel Bassey’s post had received over 4,700 likes and over 280 comments by Sunday morning, with many attesting to ntel’s speed while others made enquiries.