Sterling Bank has sparked a social media spat with rival banks through a mischievous Twitter message posted on Friday.
In a thinly disguised dig at FirstBank, Access Bank, GTBank and Union Bank, Sterling called on customers to “Shoot for the moon, become a star,” because “it’s the least you deserve.”
While a customer of the bank is seen travelling to the moon, those of the other banks – illustrated with their icons – are seen trapped on the ground.
“Choose a partner that takes you higher,” the message added.
Shoot for the moon, become a star – it’s the least you deserve. Welcome to #SterlingBank 😊 pic.twitter.com/Jt7M5AkSSb
— Sterling Bank Plc (@Sterling_Bankng) July 20, 2018
The first response came from Union Bank, which now has former EFCC Twitter handler, Olufemi Adeyemi, aka F.Shaw, in its employ.
Union Bank began with a subtle message taking a swipe at Sterling Bank for “heading to the moon without a spacesuit.”
Heading to the moon without a spacesuit…journey mercies🚶🏾♂️🚶🏾♂️#simplersmarterSAFERbanking
— UNION BANK (@UNIONBANK_NG) July 21, 2018
It took things higher by suggesting that Sterling should shut up when elders speak.
When the elders speak… #SimplerSmarterSAFERBank pic.twitter.com/xCgYbcniDm
— UNION BANK (@UNIONBANK_NG) July 21, 2018
The most savage clap back came from Access Bank which posted a mic drop GIF of former US President Barack Obama.
It referred to Sterling as a “one-customer microfinance bank” travelling on an imaginary rocket.
We will travel on an imaginary rocket too, if we were a one-customer Microfinance Bank; but with ten million customers and counting, we rather bring the galaxy to you! #YouAreWorthIt #TakeTomorrow #KnowYourElders pic.twitter.com/pBGuW8JaLo
— Access Bank Plc (@myaccessbank) July 21, 2018
FirstBank responded with a GIF showing a spacecraft crash-landing.
… And straight into the trash can. #RespectYourElders #MoveOver #NextPlease #YouFirst pic.twitter.com/tkyZe9FVgc
— FirstBank Nigeria (@FirstBankngr) July 21, 2018
It added in yet another tweet that “what an elder sees while sitting, a child cannot see even if he travels to the moon.”
What an elder sees while sitting, a child cannot see even if he travels to the moon. #RespectYourElders #YouFirst
— FirstBank Nigeria (@FirstBankngr) July 21, 2018
GTBank was yet to respond in kind as at the time of filing this report in spite of Twitter users urging it to.
#BankWars
Sterling Bank: Innovative Ad that threw shades at other BanksFirst Bank: Swept it away with “Sho mo age mi”
Union Bank: Eats Jibowu pancakes while watching another “Berger to Ajah” trip
Access Bank: Gave a micro shade
GTBank: My mummy said I should not fight pic.twitter.com/2qbKKlBMAE
— Olagunju Oladele👓🆗 (@deleconcept) July 21, 2018
GTBank hasn’t replied Sterling Bank yet probably looking for how to charge us for it
N45 Diss Replying Charge (DRC)— Imoh Umoren (@ImohUmoren) July 21, 2018
If you are waiting for @gtbank response to Sterling bank… Please gather here #BankWar
— Mawe (@MaweProsper) July 21, 2018
I hope GTBank knows that they have to reply Sterling bank now that the sub is still hot. They should not come and bring one dry tweet tomorrow all in the name of sub o else I withdraw the remain #850 I have with dem!
— Vivyanne (@Afrikkan_Woman) July 21, 2018
GTBANK what are you waiting for? #BankWars pic.twitter.com/8upWJEBh4I
— Timisola Muraina (@mtimisola) July 21, 2018
Someone said Sterling bank imprisoned Gtbank that’s why they can’t reply the diss pic.twitter.com/ppDuZZ8YpC
— Your Favorite Igbo Boy🇳🇬 (@vuchi_) July 21, 2018
Someone Said Gtbank doesn’t have time to reply “Shade TWEET” cos they are too busy debiting accounts. 😭 #BankWars pic.twitter.com/8gr3r1p8Db
— Osas Cruz (@OsasCruz) July 21, 2018
Gtbank why haven’t you replied yet? You’re taking too long. The #Bankwars Examiner will soon collect their exam scripts o!!!
Sterling bank, First bank, Access bank and union bank have all submitted their answer booklets. pic.twitter.com/Mk0aPtoCuc— Matured Gambino (@ID_xcel) July 21, 2018