First Bank of Nigeria Limited has announced that the third edition of its Corporate Responsibility & Sustainability (CR&S) week is billed for 1 – 6 July in the six geopolitical zones of the country.
The CR&S week also extends to the bank’s business locations in Ghana, Gambia, Guinea, Senegal, Sierra Leone, DR Congo and The United Kingdom.
The 2019 edition is themed ‘Ripples of Kindness, Putting You First.’
According to a statement by FirstBank on Monday, CR&S week is driven to amplify the bank’s culture of ‘Employee Giving & Volunteering Programme’ with a focus on reinforcing the values of the bank’s SPARK (Start Performing Acts of Random Kindness) initiative through a wide range of strategically designed activities.
SPARK is a value-based initiative designed to raise consciousness that promote kindness to one another.
Amongst activities to be carried out in the course of the week is the Nice Comments Day; a day set aside to foster words of encouragement, support and kindness to people around you, regardless of ones’ familiarity or close ties.
Other activities in the course of the FirstBank CR&S week are visits to the less privileged homes as well as the promotion of the SPARK initiative in schools.
Through the values of the SPARK initiative – compassion, civility, charity and connection – the bank believes that every act of kindness is critical to promoting peaceful co-existence among everyone in the society and building a prosperous society and nation at large.
Speaking on the CR&S Week 2019, the Group Head, Marketing and Corporate Communications of FirstBank, Folake Ani-Mumuney, said: “Our 2019 CR&S week is aimed at reinforcing FirstBank’s corporate culture of encouraging giving and volunteering among its employees and the larger society.
“We believe that every act of kindness goes a long way in leaving an indelible impact in the life of people which indeed underscores why it is important for everyone to start performing act of random kindness. No matter how little, every act of kindness indeed makes the world a better place.”
