FirstBank has begun its 2024 corporate responsibility and sustainability (CR&S) week from August 19 and will continue till August 24.
The bank said this year’s edition aims to reinforce its positive outcomes of sowing seeds of kindness by empowering the lives of communities, and minimising the environmental impact environment, while advancing the its contribution to the Sustainable Development Goals (SDGs).
The CR&S Week is a dedicated week that offers opportunities for employees of the FirstBank Group (FirstBank Nigeria, FirstBank UK, FirstBank Gambia, FirstBank Sierra-Leone, FirstBank DRC, FirstBank Guinea, FirstBank Ghana, FBNBank Senegal; First Pension and First Nominees) to give their time and resources to defined causes in line with the bank’s CR&S strategic approach.
Now in its eighth year, the FirstBank CR&S week is reserved by the bank for the demonstration of kindness being a fundamental philosophy of the bank, as the bank and its employees “Start Performing Acts of Random Kindness” (SPARK) the value-based initiative in alignment with the ethos of compassion, civility, and charity. During the 2023 CR&S Week, eight countries participated with over 80 charities/NGOs and 30,000 lives impacted.
Activities lined up for the 2024 CR&S include tree planting, women empowerment, visitation for charity, and kind comment.
FirstBank said it will plant 30,000 trees across Nigeria, furthering its commitment to plant 50,000 trees by 2025 in partnership with the Nigeria Conservation Foundation (NCF).
The bank will support Jigawa and Plateau States by driving awareness, performing surgeries, and providing post-care kits for those living with Vesicovaginal Fistula (VVF).
FirstBank will also visit orphanage homes, IDP camps, and other charities across Nigeria, SSA markets, and the UK, demonstrating kindness and empowering those at the bottom of the pyramid.
Staff and management will share kind comments throughout the week, promoting a culture of compassion and civility across the bank.
Group head, marketing and corporate communications at FirstBank, Folake Ani-Mumuney, said: “At FirstBank, we remain committed to creating a positive impact in the lives of our customers and the communities we serve. Our 2024 CR&S Week is a testament to this dedication, and we are excited to amplify our efforts in enabling the Giants in the lives of our communities and enhance sustainable development and community growth.
“As we celebrate the FirstBank’s Corporate Responsibility & Sustainability week, we invite all to embrace the spirit of kindness as we come together this special occasion to weave kindness into the fabric of our daily lives, leaving a lasting impact on one another.”
