Wema Bank’s managing director and chief executive officer Moruf Oseni on Thursday met with pop star Davido to explore opportunities for collaboration on finance and entertainment.
Mr Oseni began his reign as the substantive MD/CEO on April 1, 2023.
The meeting was held at the bank’s headquarters in Marina, Lagos.
According to Oseni, it signified the convergence of visionary leadership, creative brilliance, and a shared commitment to innovation.
“Wema Bank and Davido are both innovative brands that recognise the immense potential that arises from the fusion of finance and entertainment, setting the stage for groundbreaking initiatives that will captivate audiences and revolutionize customer experiences,” Oseni said in his welcome address.
He further acknowledged Davido’s entrepreneurial prowess and influential persona, which have propelled him beyond the music industry, making him a force to be reckoned with in various business sectors.
“Davido is well known for his unwavering dedication to excellence and having a finger on the pulse of the ever-evolving entertainment landscape,” the Wema Bank boss added.
The bank’s commitment to customer-centric innovation and providing accessible banking solutions align with Davido’s mission to empower and uplift his fan base.
Oseni said, “We are fusing finance and entertainment with the aim of delivering innovative solutions that resonate with our customers. Together, we will drive positive change and create extraordinary experiences.”
In celebration of the sixth anniversary of ALAT, Wema Bank’s digital banking platform, Davido, also a Wema Bank’s brand ambassador, has been brought on board to curate a series of exciting giveaways.
By leveraging their combined strengths, Davido and Wema Bank aimed to further set new benchmarks in their respective industries while driving social impact and financial inclusion.
Davido’s romance with Wema Bank began in 2021 when Wema Bank officials visited him in Dubai after he started a challenge to gather N1 million from each of his friends.